2012 Advertising Rates
NextStop Magazine will be published bi-weekly from May through October and approximately
once a month from December through April for a total of 16 issues annually.
Magazine Advertising Rates:
Payment for one-time advertising is due 10 days prior to advertising start date.
For multiple run advertisers, a 2 issue deposit is required to reserve ad space.
Subsequent invoices will be sent 15 days prior to advertising start date and are
due by advertising start date.
- Print Ad Size
- Open Rate
- 5x - 9x
- 10 - 15x
- 16x
- 1/4 Page
- $385
- $360
- $335
- $305
- 1/3 Page
- $495
- $475
- $455
- $415
- 1/2 Page
- $625
- $600
- $575
- $525
- 2/3 Page
- $850
- $825
- $800
- $750
- Full Page
- $1,100
- $1,025
- $950
- $900
- Inside Back Cover
- $1,400
- $1,300
- $1,200
- $1,000
- Inside Front Cover
- $1,500
- $1,425
- $1,300
- $1,200
- Back Cover
- $2,500
- $2,100
- $1,900
- $1,600
NextStop is happy to offer another option for our advertisers to get the word out
about their products or services by advertising on seatback cards.
As the preferred onboard publication of Hampton Jitney, NextStop Magazine is distributed
in the seatbacks onboard all Hampton Jitney motorcoaches. Our magazines are freely
available and passengers are encouraged to take copies with them as they disembark.
We produce a finite number of copies per issue and while demand can be estimated
and anticipated, it is impossible to predict with complete accuracy. As such, seats
can be occasionally left empty before Hampton Jitney attendants have had time to
restock them.
Our solution to this problem is the production of individual seatback cards that
have no shelf-life and are not to be removed from the seatbacks onboard. These cards
are thick boards that are difficult to damage and remain in the seats until damaged
or inadvertently removed by passengers.
- Ad Placement
- Ad Sizes
- Pricing
- Shared Ad
- 2.75”(w) x 5”(h)
- $800
- Exclusive Ad
- 5.75”(w) x 5”(h)
- $1500
Pricing includes printing of 3,000 cards to be placed in approximately 2,500 seats.
Remaining cards are used to refill as necessary until supply is exhausted. Multiple
versions of seatback cards can and will run in conjunction with one another as new
stock is needed to keep seats filled.
Digital Advertising Rates:
Digital advertising is billed once a month based on the number of clicks through
to your website NextStopMagazine.com
has generated. Payment for ad production is due prior to your ad going up live on
our website.
- Home Page Med Square (300 x 250 px)
- $3.00/Click
- Interior Leaderboard (728 x 90 px)
- $2.50/Click
- Interior Wide Skyscraper (160 x 600 px)
- $1.50/Click